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中國實體企業實效的持續增長方案解決商
INFORMATION
中國通信設備制造行業剖析
2023-03-31
1517

行業概況

 

1、定義

通信設備(bei)制(zhi)(zhi)造業包括通信系統設備(bei)制(zhi)(zhi)造業和通信終(zhong)端設備(bei)制(zhi)(zhi)造業。

通(tong)(tong)(tong)(tong)信(xin)(xin)(xin)系(xi)統設(she)備制(zhi)造業(ye)是指固定或(huo)移動通(tong)(tong)(tong)(tong)信(xin)(xin)(xin)接(jie)入(ru)、傳(chuan)輸、交換(huan)設(she)備等通(tong)(tong)(tong)(tong)信(xin)(xin)(xin)系(xi)統建設(she)所需設(she)備的制(zhi)造,包(bao)括為運營商及(ji)企(qi)業(ye)客戶提供(gong)傳(chuan)輸網、接(jie)入(ru)網、承載(zai)網等解(jie)決(jue)方案,通(tong)(tong)(tong)(tong)信(xin)(xin)(xin)終(zhong)端(duan)設(she)備包(bao)括音頻通(tong)(tong)(tong)(tong)信(xin)(xin)(xin)終(zhong)端(duan)、圖(tu)形圖(tu)像通(tong)(tong)(tong)(tong)信(xin)(xin)(xin)終(zhong)、視(shi)頻通(tong)(tong)(tong)(tong)信(xin)(xin)(xin)終(zhong)端(duan)、數據通(tong)(tong)(tong)(tong)信(xin)(xin)(xin)終(zhong)端(duan)、多媒體通(tong)(tong)(tong)(tong)信(xin)(xin)(xin)終(zhong)端(duan)等。

 

2、產業鏈剖析

通(tong)(tong)(tong)(tong)信(xin)(xin)(xin)設(she)(she)備(bei)制(zhi)(zhi)造(zao)(zao)(zao)行業(ye)(ye)(ye)上(shang)游產(chan)業(ye)(ye)(ye)主要(yao)(yao)包(bao)(bao)括(kuo)五(wu)金(jin)和(he)(he)塑料材料供應(ying)(ying)商(shang)(shang)、加工商(shang)(shang)以(yi)(yi)及電(dian)(dian)子元器件(jian)供應(ying)(ying)商(shang)(shang)以(yi)(yi)及通(tong)(tong)(tong)(tong)信(xin)(xin)(xin)設(she)(she)備(bei)零(ling)部(bu)件(jian)制(zhi)(zhi)造(zao)(zao)(zao)業(ye)(ye)(ye)。其中:五(wu)金(jin)材料主要(yao)(yao)包(bao)(bao)括(kuo)各類金(jin)屬(shu)緊固(gu)件(jian)、鈑金(jin)件(jian)、沖壓(ya)件(jian)和(he)(he)切削件(jian)等(deng);塑料材料主要(yao)(yao)包(bao)(bao)括(kuo)ABS、尼龍(long)等(deng)塑料原(yuan)(yuan)料及其制(zhi)(zhi)品;電(dian)(dian)子元器件(jian)主要(yao)(yao)包(bao)(bao)括(kuo)電(dian)(dian)阻(zu)、電(dian)(dian)容、電(dian)(dian)感等(deng)。目(mu)(mu)前(qian)這一領(ling)域(yu)上(shang)市(shi)企業(ye)(ye)(ye)有(you)欣天科技、光(guang)迅科技、燦勤科技和(he)(he)創遠儀器等(deng);作為(wei)產(chan)品原(yuan)(yuan)材料供應(ying)(ying)商(shang)(shang),電(dian)(dian)子元器件(jian)、塑膠與五(wu)金(jin)結構(gou)件(jian)制(zhi)(zhi)造(zao)(zao)(zao)業(ye)(ye)(ye)以(yi)(yi)及通(tong)(tong)(tong)(tong)信(xin)(xin)(xin)設(she)(she)備(bei)零(ling)部(bu)件(jian)制(zhi)(zhi)造(zao)(zao)(zao)業(ye)(ye)(ye)對通(tong)(tong)(tong)(tong)信(xin)(xin)(xin)設(she)(she)備(bei)制(zhi)(zhi)造(zao)(zao)(zao)業(ye)(ye)(ye)的(de)影響主要(yao)(yao)體現在(zai)采購(gou)成本上(shang)。而通(tong)(tong)(tong)(tong)信(xin)(xin)(xin)設(she)(she)備(bei)制(zhi)(zhi)造(zao)(zao)(zao)業(ye)(ye)(ye)僅作為(wei)IT產(chan)業(ye)(ye)(ye)的(de)一小部(bu)分,對上(shang)游原(yuan)(yuan)材料影響相對有(you)限。通(tong)(tong)(tong)(tong)信(xin)(xin)(xin)設(she)(she)備(bei)制(zhi)(zhi)造(zao)(zao)(zao)行業(ye)(ye)(ye)中游作為(wei)整(zheng)條產(chan)業(ye)(ye)(ye)鏈的(de)重要(yao)(yao)環節,主要(yao)(yao)包(bao)(bao)含核心網絡(luo)設(she)(she)備(bei)、接(jie)入網絡(luo)設(she)(she)備(bei)和(he)(he)網絡(luo)終端應(ying)(ying)用(yong)設(she)(she)備(bei)的(de)制(zhi)(zhi)造(zao)(zao)(zao)等(deng);該領(ling)域(yu)目(mu)(mu)前(qian)的(de)代(dai)表(biao)上(shang)市(shi)企業(ye)(ye)(ye)有(you)烽火通(tong)(tong)(tong)(tong)信(xin)(xin)(xin)、長飛光(guang)纖(xian)、亨通(tong)(tong)(tong)(tong)光(guang)電(dian)(dian)和(he)(he)通(tong)(tong)(tong)(tong)鼎互聯等(deng);通(tong)(tong)(tong)(tong)信(xin)(xin)(xin)設(she)(she)備(bei)制(zhi)(zhi)造(zao)(zao)(zao)行業(ye)(ye)(ye)的(de)下游產(chan)業(ye)(ye)(ye)主要(yao)(yao)包(bao)(bao)括(kuo)通(tong)(tong)(tong)(tong)信(xin)(xin)(xin)運營(ying)商(shang)(shang)與通(tong)(tong)(tong)(tong)信(xin)(xin)(xin)設(she)(she)備(bei)集成商(shang)(shang)以(yi)(yi)及政(zheng)府與公共(gong)安全、公用(yong)事業(ye)(ye)(ye)以(yi)(yi)及工商(shang)(shang)業(ye)(ye)(ye)等(deng)行業(ye)(ye)(ye)的(de)具(ju)體應(ying)(ying)用(yong)。目(mu)(mu)前(qian)在(zai)電(dian)(dian)信(xin)(xin)(xin)運營(ying)服務(wu)(wu)方面,我國目(mu)(mu)前(qian)的(de)電(dian)(dian)信(xin)(xin)(xin)運營(ying)服務(wu)(wu)市(shi)場(chang)呈(cheng)三大電(dian)(dian)信(xin)(xin)(xin)運營(ying)商(shang)(shang)寡頭壟斷競爭;通(tong)(tong)(tong)(tong)信(xin)(xin)(xin)設(she)(she)備(bei)集成商(shang)(shang)主要(yao)(yao)包(bao)(bao)括(kuo)中興通(tong)(tong)(tong)(tong)訊(xun)等(deng)企業(ye)(ye)(ye)。

 

 

行業發展現狀

1、通信設(she)備制造行業市場規模逐年遞增

根據(ju)《中國(guo)電子(zi)信(xin)息產(chan)業(ye)(ye)(ye)(ye)統計年(nian)(nian)鑒》,2014-2019年(nian)(nian)全國(guo)規(gui)模以上通信(xin)設(she)(she)備制(zhi)造(zao)業(ye)(ye)(ye)(ye)營業(ye)(ye)(ye)(ye)收入持續增長(chang)。根據(ju)工信(xin)部,2020年(nian)(nian),通信(xin)設(she)(she)備制(zhi)造(zao)業(ye)(ye)(ye)(ye)營業(ye)(ye)(ye)(ye)收入同比增長(chang)4.7%,則通信(xin)設(she)(she)備制(zhi)造(zao)業(ye)(ye)(ye)(ye)營業(ye)(ye)(ye)(ye)收入初步估計達39729億(yi)元(yuan)。前瞻(zhan)根據(ju)近年(nian)(nian)來我國(guo)通信(xin)設(she)(she)備制(zhi)造(zao)業(ye)(ye)(ye)(ye)發展趨勢及營業(ye)(ye)(ye)(ye)收入變(bian)化情況(kuang)初步核算得到(dao)2021年(nian)(nian),我國(guo)通信(xin)設(she)(she)備制(zhi)造(zao)業(ye)(ye)(ye)(ye)營業(ye)(ye)(ye)(ye)收入可(ke)達到(dao)近44000億(yi)元(yuan)。

 

2、通信設備(bei)制造行業投資規模(mo)整體維持(chi)較(jiao)高水平

近年(nian)來(lai),我國(guo)(guo)通信(xin)(xin)設備制造(zao)(zao)行(xing)業(ye)投資規模不斷增加,加速推(tui)進行(xing)業(ye)的(de)發展和(he)網絡(luo)通信(xin)(xin)的(de)全(quan)(quan)國(guo)(guo)化布局(ju)。2021-2022年(nian)我國(guo)(guo)通信(xin)(xin)行(xing)業(ye)固(gu)定資產(chan)投資整(zheng)體呈上升(sheng)趨勢,固(gu)定資產(chan)投資額增速有所下降。截至2022年(nian)4月末,我國(guo)(guo)計(ji)算機、通信(xin)(xin)和(he)其他電子設備制造(zao)(zao)業(ye)民間固(gu)定資產(chan)投資累計(ji)增長26.6%,受(shou)2022年(nian)以來(lai)全(quan)(quan)國(guo)(guo)多地“奧密(mi)克戎”疫情反復影響,增速較2021年(nian)同期下降11.4%,環(huan)比下降4/6%,但(dan)整(zheng)體仍處于較高水平。近年(nian)來(lai),我國(guo)(guo)通信(xin)(xin)設備制造(zao)(zao)行(xing)業(ye)相(xiang)關企業(ye)積(ji)極布局(ju)5G建(jian)設,為通信(xin)(xin)設備制造(zao)(zao)行(xing)業(ye)提供(gong)了良(liang)好的(de)發展環(huan)境(jing)。

 

3、電話(hua)用戶總數(shu)和移動(dong)電話(hua)用戶數(shu)分析

2013-2021年(nian)中(zhong)(zhong)國電(dian)話(hua)(hua)用(yong)戶(hu)總(zong)(zong)數(shu)(shu)和移動電(dian)話(hua)(hua)用(yong)戶(hu)數(shu)(shu)總(zong)(zong)體呈增(zeng)加趨勢變(bian)動,其(qi)中(zhong)(zhong)移動電(dian)話(hua)(hua)用(yong)戶(hu)數(shu)(shu)增(zeng)加量明(ming)顯(xian)。根據(ju)工信(xin)部數(shu)(shu)據(ju),2021年(nian),全國電(dian)話(hua)(hua)用(yong)戶(hu)凈(jing)增(zeng)4755萬(wan)戶(hu),總(zong)(zong)數(shu)(shu)達到(dao)18.24億戶(hu)。其(qi)中(zhong)(zhong),移動電(dian)話(hua)(hua)用(yong)戶(hu)總(zong)(zong)數(shu)(shu)16.43億戶(hu),全年(nian)凈(jing)增(zeng)4875萬(wan)戶(hu),普及率(lv)為116.3部/百(bai)人,比(bi)上年(nian)末提(ti)高3.4部/百(bai)人。2022年(nian)1-4月(yue),全國電(dian)話(hua)(hua)用(yong)戶(hu)總(zong)(zong)數(shu)(shu)達18.43億戶(hu),移動電(dian)話(hua)(hua)用(yong)戶(hu)總(zong)(zong)數(shu)(shu)16.61億戶(hu)。

 

4、手機出貨量分析

根(gen)據中(zhong)(zhong)國信息通(tong)信研究院統(tong)計數據顯示(shi),2016-2020年(nian)(nian)(nian)我國手(shou)機(ji)市(shi)場出(chu)(chu)貨(huo)量(liang)呈逐(zhu)年(nian)(nian)(nian)下降趨勢(shi),手(shou)機(ji)出(chu)(chu)貨(huo)量(liang)連續五年(nian)(nian)(nian)承壓。2021年(nian)(nian)(nian)全年(nian)(nian)(nian)國內(nei)(nei)市(shi)場手(shou)機(ji)總體出(chu)(chu)貨(huo)量(liang)累計3.51億部(bu)(bu)(bu),同比增(zeng)長13.9%,為近六年(nian)(nian)(nian)來(lai)手(shou)機(ji)出(chu)(chu)貨(huo)量(liang)首次(ci)正向增(zeng)長;其中(zhong)(zhong),5G手(shou)機(ji)出(chu)(chu)貨(huo)量(liang)2.66億部(bu)(bu)(bu),同比增(zeng)長63.5%。2022年(nian)(nian)(nian)1-4月(yue),國內(nei)(nei)市(shi)場手(shou)機(ji)總體出(chu)(chu)貨(huo)量(liang)累計8742.5萬部(bu)(bu)(bu),同比下降30.3%,其中(zhong)(zhong),5G手(shou)機(ji)出(chu)(chu)貨(huo)量(liang)6846.9萬部(bu)(bu)(bu),同比下降25.0%,占同期手(shou)機(ji)出(chu)(chu)貨(huo)量(liang)的78.3%。

 

5、通(tong)信手持機產(chan)量分析(xi)

國(guo)家統計局數據(ju)顯示,2012-2021年(nian)(nian)(nian)我國(guo)移(yi)動通信(xin)(xin)手(shou)(shou)持機(ji)(ji)產(chan)量(liang)呈波(bo)動遞(di)增(zeng)(zeng)趨勢上漲。其中(zhong),2016年(nian)(nian)(nian)我國(guo)移(yi)動通信(xin)(xin)手(shou)(shou)持機(ji)(ji)產(chan)量(liang)達226108.7萬(wan)臺(tai)(tai),同(tong)比增(zeng)(zeng)長(chang)20.3%,移(yi)動通信(xin)(xin)手(shou)(shou)持機(ji)(ji)產(chan)量(liang)及(ji)產(chan)量(liang)同(tong)比增(zeng)(zeng)長(chang)率均達到(dao)近年(nian)(nian)(nian)來的峰(feng)值。2021年(nian)(nian)(nian)全(quan)國(guo)移(yi)動通信(xin)(xin)手(shou)(shou)持機(ji)(ji)產(chan)量(liang)為166151.6萬(wan)臺(tai)(tai),同(tong)比增(zeng)(zeng)長(chang)7.0%;2022年(nian)(nian)(nian)1-4月,全(quan)國(guo)移(yi)動通信(xin)(xin)手(shou)(shou)持機(ji)(ji)產(chan)量(liang)達48071.5萬(wan)臺(tai)(tai),同(tong)比下降1.3%。

 

6、移動基站總(zong)數(shu)逐年遞增,5G基站總(zong)量占全球60%以上

根據工信部統計,2021年(nian),全國移動通(tong)信基站總(zong)數達996萬(wan)個(ge)(ge),全年(nian)凈(jing)增65萬(wan)個(ge)(ge)。其(qi)中4G基站達590萬(wan)個(ge)(ge),5G基站為142.5萬(wan)個(ge)(ge),全年(nian)新建5G基站超65萬(wan)個(ge)(ge),我國已開通(tong)5G基站數量(liang)全球排名(ming)第一,5G基站總(zong)量(liang)占(zhan)全球60%以(yi)上,每萬(wan)人擁(yong)有(you)5G基站數達到10.1個(ge)(ge)。

 

7、移動(dong)通信基站設備(bei)產量(liang)分析

國(guo)(guo)(guo)家統(tong)計局數據顯示,2015-2022年我國(guo)(guo)(guo)移(yi)動通(tong)信基(ji)站(zhan)設(she)(she)備(bei)產量整體呈(cheng)上升(sheng)趨勢變(bian)化;其中,2018年以來(lai)隨著5G建設(she)(she)加快,推動了移(yi)動通(tong)信基(ji)站(zhan)設(she)(she)備(bei)產量的(de)大(da)幅(fu)增長,2018年我國(guo)(guo)(guo)移(yi)動通(tong)信基(ji)站(zhan)設(she)(she)備(bei)產量達(da)(da)43225.2萬(wan)信道,同比(bi)(bi)(bi)增長58.7%;2021年,我國(guo)(guo)(guo)移(yi)動通(tong)信基(ji)站(zhan)設(she)(she)備(bei)產量達(da)(da)541.9萬(wan)射頻模(mo)塊,同比(bi)(bi)(bi)下降39.4%;2022年1-4月(yue),我國(guo)(guo)(guo)移(yi)動通(tong)信基(ji)站(zhan)設(she)(she)備(bei)產量達(da)(da)263.5萬(wan)射頻模(mo)塊,同比(bi)(bi)(bi)增長25.9%。

 

行業競爭格局

1、區域競爭:廣東省移動通信手持機最多(duo)

由于(yu)經濟(ji)較(jiao)發達(da)(da)地(di)區人(ren)口基數較(jiao)大(da),對(dui)移動(dong)通(tong)信(xin)(xin)設備(bei)的(de)需求也較(jiao)大(da),目前我國移動(dong)通(tong)信(xin)(xin)手(shou)(shou)(shou)持(chi)機(ji)產量(liang)(liang)主要集(ji)中(zhong)在東南部經濟(ji)較(jiao)發達(da)(da)地(di)區。2021年全(quan)年,廣(guang)東省(sheng)移動(dong)通(tong)信(xin)(xin)手(shou)(shou)(shou)持(chi)機(ji)產量(liang)(liang)全(quan)國最(zui)多,達(da)(da)66965.4萬臺(tai),約占全(quan)國通(tong)信(xin)(xin)手(shou)(shou)(shou)持(chi)機(ji)總產量(liang)(liang)的(de)40.30%;進(jin)入前十的(de)城市(shi)還包括(kuo)河南省(sheng)、四川省(sheng)、北(bei)京市(shi)、江(jiang)西省(sheng)、重慶市(shi)、湖北(bei)省(sheng)、陜西省(sheng)、江(jiang)蘇省(sheng)和浙江(jiang)省(sheng)。但是可(ke)以看到(dao),這些(xie)城市(shi)的(de)通(tong)信(xin)(xin)手(shou)(shou)(shou)持(chi)機(ji)產量(liang)(liang)梯(ti)級分(fen)布較(jiao)明顯,如(ru)排名第十的(de)浙江(jiang)通(tong)信(xin)(xin)手(shou)(shou)(shou)持(chi)機(ji)產量(liang)(liang)為3214.5萬臺(tai),與(yu)廣(guang)東省(sheng)的(de)通(tong)信(xin)(xin)手(shou)(shou)(shou)持(chi)機(ji)產量(liang)(liang)相(xiang)差近(jin)21倍。

 

2、企業競爭:vivo、OPPO、小米、蘋果、榮耀占(zhan)據手(shou)機出貨量前五名

根(gen)據(ju)國(guo)際數據(ju)公司(si)(IDC)數據(ju),按(an)出(chu)貨量(liang)來(lai)看(kan),2021全年(nian)中國(guo)智能手(shou)機(ji)市(shi)場出(chu)貨量(liang)前五的廠商分別(bie)為(wei):vivo、OPPO、小米、蘋(pin)果(guo)、榮耀,手(shou)機(ji)出(chu)貨量(liang)分別(bie)約為(wei)7100萬(wan)臺、6710萬(wan)臺、5110萬(wan)臺、5030萬(wan)臺和3860萬(wan)臺。其中,蘋(pin)果(guo)2021年(nian)全年(nian)在中國(guo)市(shi)場出(chu)貨量(liang)自2015年(nian)以來(lai)再次(ci)突破5000萬(wan)臺,年(nian)度同(tong)比增幅近40%,為(wei)前五大廠商中增速最快。

2022年一(yi)季度(du),中國智能手(shou)機市場出(chu)貨量前(qian)五的(de)廠(chang)商分別(bie)為:OPPO、榮(rong)耀(yao)、vivo、蘋果和小米,手(shou)機出(chu)貨量分別(bie)約為1370萬臺(tai)、1350萬臺(tai)、1330萬臺(tai)、1240萬臺(tai)和1100萬臺(tai)。

就市場(chang)(chang)份(fen)(fen)額(e)來看(kan),2021全(quan)年vivo、OPPO、小(xiao)米、蘋果(guo)、榮耀的市場(chang)(chang)份(fen)(fen)額(e)為(wei)別為(wei)21.5%、20.4%、15.5%、15.3%和(he)11.7%,其他廠商市場(chang)(chang)份(fen)(fen)額(e)合計(ji)為(wei)15.6%。

2022年第一季度,OPPO、榮耀、vivo、蘋果和小米的市(shi)場(chang)份(fen)額為(wei)別18.5%、18.2%、17.9%、16.7%和14.9%,其他廠商市(shi)場(chang)份(fen)額合計(ji)為(wei)13.7%。

 

行業發展前景及趨勢預測

1、“十四五(wu)”時期,推進通(tong)信設(she)(she)備制造(zao)行業節能減排和綠色發展(zhan),全面(mian)建(jian)設(she)(she)新型數字(zi)基礎設(she)(she)施(shi)

2、“十四五(wu)”通信(xin)設備制造行業發展趨(qu)勢(shi):基礎設施建設能力顯(xian)著提高,向國際(ji)一流水平(ping)邁(mai)進

初步預測至2027年(nian)末,我國規模以(yi)上通信(xin)設備制造業營業收入(ru)或將突破81000億元。

 

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